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About us
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The Taste Collective is brought to you by leading food and drink consultancy, HRA Global.
We work with some of the biggest brands on supermarket shelves, and have over 12 years experience helping new and established companies bring exciting products to market.
It is crucial for our clients to understand what their buyers think, so we create and manage a range of market research activities designed to make buyers thoughts loud and clear.
Formerly known as the HRA Consumer Research Panel, The Taste Collective is the new name for our community of savvy shoppers who get rewarded for sharing their thoughts through our surveys, focus groups and online discussions.
The team
Meet The Taste Collectors!
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